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Silent Parade Friday
Suburban Chicago Event Celebrates 15 Years October is Fire Prevention Month and attention is focused on getting the word out to your public as we enter into our “busy season”. Specifically, Fire...
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360 Burn Size-up of the Fire Web 12/1/2009
Check Out Real Sports on HBO Tonight for This Amazing Story A New York City firefighter completes an Ironman Triathlon. Special enough, but Matthew Long did it after being hit, no, rolled over by a...
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Whoa! What Did THESE Council Members Say?
Minds are like parachutes. Just because you've lost yours doesn't mean you can borrow mine. As we trudge through the muck of crap we’ve been hearing from Oakbrook, Illinois, Xenia, Ohio, and Obion...
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You can’t win if you don’t play. You In?
Fire Prevention is now Risk Reduction On Firefighter Netcast last week, we were privileged to listen in to an informal back-and-forth discussion between five nationally-recognized Fire Chiefs and...
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Ever Want to Use Spike Strips? DEPLOY!
DEPLOY! Finally. After enduring days, weeks, months of heightened onslaught from politicians and various interest groups, the fire service is starting to fight back. And we need to help. Today. Let’s...
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This is only a test. Right? Right.
FEMA Administrator Craig Fugate and some other guy Unless, by some horrific coincidence, something really bad happens at the same time. Then we're screwed, Wednesday at 2pm ET, in partnership with...
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NBC blew it. Then they blew it again.
Whenever I give a size up upon arrival of a commercial fire alarm with people huddled outside in the parking lot, I never use the phrase “the building has been evacuated.” Why? More times than not,...
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The Daily Show and Fire Daily Both Agree: Former Volunteer Firefighter Brian...
Yesterday, I wrote a short article "NBC blew it. Then they blew it again."about how NBC and Brian Williams mishandling of their response to a fire alarm during a live news broadcast did our nation's...
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Realize, recognize, publicize.
Here is another example of the low-cost/high-return public relations that will help install public support where it may have been lost in your community. Due to forward-thinking fire service leaders...
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